Press Release
Dennis Adams Associates announces sponsorship of Olympic hopeful athlete Andrew Howell.
Dennis Adams Associates Limited, the company behind the creation of the MOPS methodology for management of IT Production has signed a sponsorship agreement with Andrew Howell, one of a number of promising young athletes in his generation.
At under 21, Andrew made a name for himself at the local Harrow Athletics club and in the UK National Young Athletics League. He has taken part in the English Schools Internationals. In only his second season, he was accepted for the uk:athletics 2004/05 Regional Talent Development Squad for the London Region
Andrew's speciality is the 400m hurdles.
The agreement gives Dennis Adams Associates Limited the right to use Andrew's name and any agreed photographic and other material in press and other publications, for the purpose of marketing. This material may include sales literature, leaflets, publicity posters and business merchandising. There will be no requirement for Andrew to wear the "Dennis Adams Associates" logo or colours. Similarly, Dennis Adams Associates will not be able to influence Andrew's athletics career in any way.
Andrew's photos will be used by the company as part of their new marketing campaign
"Conquering the Hurdles of Managing IT Production"
which will leave the starting blocks in the latter part of 2007. Observers can expect to see Andrew's image on much of the literature associated with this campaign
Commenting on this sponsorship agreement, Dennis Adams, the Managing Director of Dennis Adams Associates Limited, said,
"I am delighted to be able to contribute to Andrew's career as an athlete.
As often happens, his achievements have not been without cost, and he has shown commendable determination and character, particularly during times when he has suffered injury.
I am convinced that we will be seeing more of Andrew as he prepares for the Olympics, and I am pleased that we are able in some small way to help him achieve his dreams.
At the same time, I believe that he will become a worthy symbol of Conquering Hurdles - be they in the Athletics field or in Managing IT Production Systems.
"
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Press Release from Dennis Adams Associates Limited dated 19th September 2007
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